First ‘Testing Tuesday’ event showcases health and fitness startups

On Tuesday, November 17, MTEC SmartZone personnel, Finlandia International School of Business (ISB) students and faculty, and others participated in the first international virtual Testing Tuesday event hosted by the Finnish-based student entrepreneurial community, XES Helsinki. XES Helsinki is located at Haaga-Helia University of Applied Sciences, one of Finlandia’s key Finnish partner institutes.

Set up similarly to the popular American TV show Shark Tank, the meetings consist of three startups, who each get three minutes to present their companies, and a panel of ‘judges’ who ask questions to learn more about the companies and determine which they would like to work more with. FinnU was well represented with ISB dean Kevin Manninen, assistant professor of management Nathan Perreault, assistant professor of sports management Steve Nordstrom and numerous FinnU students in attendance. Additional UP and area partners present included MTEC SmartZone’s Jason Mack, Michigan Tech senior lecturer of management John Leinonen, the Small Business Development Center’s Daniel Yoder, and Patrick Visser of FinnZone

To read the whole story go to